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WordPress Vs Ghost Comparison: Here’s What to Choose and Why?

When it comes to building a website or a blogging platform, there’s no other name than WordPress that will come to your mind. It has ruled the website development industry for years.

WordPress is now powering 39.5% of all websites in 2021, up from powering 35% of sites in 2020.

But it’s not the only choice you have to make.

If you are looking for a centralized location for website building and hosting and less supervision on-site management, you might want to look at other alternatives of WordPress.

There are various alternatives in the market that are standing against WordPress. With several improvements and modifications, the platforms like Ghost are continuing to challenge WordPress.

As of April 2021, Ghost has just north of 7,000 paying publishers.

Yet, WordPress is on the top. However, new platforms are slowly establishing their roots and are being accepted by website developers.

The publishing platform Ghost has more than doubled its revenue over the last year, jumping from $1.5 million in March 2020 to over $3.3 million this year.

If you are contemplating which one to choose between WordPress and Ghost, let’s take a look at how each of them is better than the others in various factors.

Let us begin with the rundown for WordPress Vs. Ghost: Which is best for 2022 and beyond.

Overview:
    • With the comparison, you’ll be able to quickly decide which is best for your website to help it stand out.
  • Ghost is ideal for beginners, while it limits the coding experience of experts. WordPress, though, started as a blogging platform, it is used for every purpose of website building. However, Ghost continues to be for blogging.
WordPress Ghost
It is an open-source CMS platform. It is a free open-source blogging platform
It is suitable for website building and blogging platforms and can combine both. It has limited customization options.
It has infinite customization options. It performs well in the blogging space.
It gives flexibility due to a wide range of plugins and themes. It has incorporated an email marketing platform as well.
Design:
  • In the Design aspect, WordPress outreaches Ghost and even other platforms. For deep customization in Ghost, even experts scratch their heads due to the uncommon language.
WordPress Ghost
It has 4000+ customizable themes. It has 100 free themes.
Premium themes
Plugin library enables to add in content and design pages with new methods. It provides a feature of building your own theme. allow customization.
Web Hosting:
  • WordPress is cheaper and support teams would be more aware of WordPress. Better performance is expected from WordPress as the web hosting environments are mostly designed around supporting WordPress.
WordPress Ghost
It is adaptable in private and shared hosting environments. It is a bit complicated in terms of accessibility.
It is comparatively cheaper due to its popularity. Customization of the server is required using Node.js and NodeSource.
Almost every web hosts have servers for WordPress. It is a bit expensive as compared to traditional hosting.

Wrapping Up… Here’s what we recommend

In Ghost, you can install any theme with ease, whereas in WordPress, you need to download and install a zip folder. However, due to WordPress’s acceptance amongst web-hosting providers, Ghost’s web hosting is not optimized in the same way.

Considering the pros and cons, have you decided which one is best for your website?

User WordPress When.. User Ghost When..
You are looking for wider functionalities. You are a blogger and want a good blogging platform.
You want a well-optimized SEO and mobile-responsive themes. You want to handle minimal features and no involvement of third-part instalments.

References:

https://www.searchenginejournal.com/wordpress-powers-39-5-of-all-websites/391647/#close
Considering the pros and cons, have you decided which one is best for your website?

https://www.adweek.com/media/newsletter-platform-ghost-generates-3-3-million-doubling-its-revenue/

Ravenan Team

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