How to choose the right e-commerce platform for your business:
The eCommerce landscape is constantly changing, and what was once the best platform for your business might not be the best in 2022. To make sure you’re using the best eCommerce platform for your business in 2022, you’ll need to consider your business’s needs and the features offered by each platform. Some of the things you’ll need to consider include:
-The type of products you sell
-The size of your business
-Your budget
-Your technical expertise
Once you’ve considered all of these factors, you’ll be able to narrow down your options and choose the best e-commerce platform for your business in 2022. Having said that, here are some of the best eCommerce platforms in the market right now:
#1 WooCommerce:
WooCommerce is yet another very popular eCommerce platform which is mostly preferred by WordPress websites. So if WordPress owners are looking to create an eCommerce site, WooCommerce is the most flexible and affordable option to go for. Users can add many free payment extensions and other tools to their site and even sell on various social media sites.
WooCommerce is free to use, but there are extensions that can cost up to $300.
#2 Wix:
Wix is comparatively an affordable solution for the business, with a better UX than other eCommerce platforms. The dashboard is simple and minimal, making it easy for businesses to understand and manage their transactions. For the amount businesses have to invest, Wix offers a lot of add-ons and integrations, giving businesses a better ROI. Pricing at Wix starts from $23/month and goes up to $49/month.
#3 Shopify:
Shopify is one of the oldest, most successful and easy to use platforms on the list. It was started back in 2004 and has grown to serve more than 17 lakh customers! Shopify is easy to use for both beginners and experts, and businesses can set up the platform without very little technical help.
The features include advanced inventory management systems, detailed product pages, custom metadata, and many more. Their pricing begins at $9/month and goes up to $299/month.
#4 Weebly:
Weebly came to the limelight for providing free personal websites and then was taken over by Square and got equipped with eCommerce plugins. Just like Weebly’s drag and drop and other simple features that are available to make websites, Weebly’s eCommerce sites are also easy to understand and use. Right from inventory management to data collection, everything is simple and hassle-free. There are free plans and other plans that can go up to $26/month.
#5 Squarespace:
Squarespace, even though it started in 2003 as a platform to host blogs, added eCommerce features later in 2013. Just like Weebly, the platform has an easy drag and drop features and additionally has the best interface for creative looking websites. Right from designing to payments, the entire set-up process is very smooth and effective. The pricing starts from $12 and goes up to $40/month.
All the eCommerce platforms provide solutions which reduce related risks, such as abandonment due to slow load times or expensive fees. The leading eCommerce platforms also offer built-in tools, such as data analytics and personalized marketing, which help to increase customer engagement. But in the end, every business is different, and so are their requirements. So look into the various factors, and go for the platforms that suit your business the best!
WooCommerce is yet another very popular eCommerce platform which is mostly preferred by WordPress websites. So if WordPress owners are looking to create an eCommerce site, WooCommerce is the most flexible and affordable option to go for. Users can add many free payment extensions and other tools to their site and even sell on various social media sites.
WooCommerce is free to use, but there are extensions that can cost up to $300.
Wix is comparatively an affordable solution for the business, with a better UX than other eCommerce platforms. The dashboard is simple and minimal, making it easy for businesses to understand and manage their transactions. For the amount businesses have to invest, Wix offers a lot of add-ons and integrations, giving businesses a better ROI. Pricing at Wix starts from $23/month and goes up to $49/month.
The features include advanced inventory management systems, detailed product pages, custom metadata, and many more. Their pricing begins at $9/month and goes up to $299/month.
Weebly came to the limelight for providing free personal websites and then was taken over by Square and got equipped with eCommerce plugins. Just like Weebly’s drag and drop and other simple features that are available to make websites, Weebly’s eCommerce sites are also easy to understand and use. Right from inventory management to data collection, everything is simple and hassle-free. There are free plans and other plans that can go up to $26/month.
Squarespace, even though it started in 2003 as a platform to host blogs, added eCommerce features later in 2013. Just like Weebly, the platform has an easy drag and drop features and additionally has the best interface for creative looking websites. Right from designing to payments, the entire set-up process is very smooth and effective. The pricing starts from $12 and goes up to $40/month.
All the eCommerce platforms provide solutions which reduce related risks, such as abandonment due to slow load times or expensive fees. The leading eCommerce platforms also offer built-in tools, such as data analytics and personalized marketing, which help to increase customer engagement. But in the end, every business is different, and so are their requirements. So look into the various factors, and go for the platforms that suit your business the best!
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