Benefits of Google Pay and Amazon Pay with WooCommerce

By Ravenan Team

November 1, 2021

How-google-pay-and-Amazon-pay-benefits-WooCommerce-Customers

Payment gateways are vital to ensure that a customer goes through the purchase. When Payment portals are raided with multiple steps and are complicated, customers might drop out of the purchase and may opt for competitor platforms with an easier payment process.

A study revealed that 39% of online shoppers prefer using an electronic mode for payment, 42% preferred credit cards and 28% used debit cards.

Additionally, WooCommerce platforms can be integrated with more than a hundred payment gateways. When finalizing the payment gateway for your WooCommerce store, you will want to look into a gateway that reduces the number of pain points to increase successful conversions.

What is a Payment Gateway?

A Payment Gateway is a platform integrated with your Woocommerce store that receives payment from your customers and transfers it to your bank account.

These gateways reduce the need for any manual processing and allow customers to instantly pay for their goods.

Online store owners can choose the right payment gateway options for their business based on their needs and their target audience.

Some factors you may consider for setting up your payment gateway is the transaction fee, ease of use or the number of steps needed to make a payment, whether the payment gateway is familiar with your target segment and if they find it a secure platform.

AmazonPay and GooglePay must be on the top of your list of payment gateway options. Here are some reasons why AmazonPay and GooglePay can benefit your WooCommerce Store.

AmazonPay:

As almost 50% of purchases are made on mobile sites, AmazonPay comes in handy as they are mobile optimized.
They do not have a monthly fee. All their charges are transaction-based.
Few clicks are necessary to make payment and reduce cart abandonment.
Any user with an Amazon account can easily make their payment and does not have to enter their bank details on the site.
The AmazonPay gateway is SSL and TSL protected for every transaction.
Refunds can be issued easily to the AmazonPAy balance and merchants can transfer it to the customer accounts.
AmazonPay is available in more than 170 countries.
It allows customers to use different methods of payments like immediate charges, deferred payments, split payments, recurring payments, and more.

GooglePay:

Anyone with a google account can pay using GooglePay.
The gateway is trusted by many users for their security and transaction speed.
The gateway does not require any set-up fee.
Charges are based on transaction fees which is much less when compared to other payment gateways.
All refunds can be issued from the WordPress Admin dashboard which simplifies the process.
Uses end-to-end encryption for secured transactions.
As GooglPay is used globally, it expands your market and accepts almost all credit and debit card networks.
Smoother checkouts ensure higher conversions of 350% with GooglePay.

WooCommerce Payment Gateway Integration Made Simple:

Making sure your payment gateway is integrated seamlessly with your WooCommerce site is vital. Keeping your customer experience and user interface as a priority removes hurdles for making payment and lets you increase sales and conversions in no time.

Ravenan team of WooCommerce developers will work closely with you to help integrate the AmazonPay and GooglePay for your online store that best fits your business needs.