The pandemic took a hit on the restaurant industry in 2020. 96% of restaurants had lower sales volume in March 2020 when compared to 2019. Even without the pandemic, 6 out of 10 restaurants fail in the first year due to the competitive industry.

The businesses that do survive are the ones who take their restaurants online either using third-party food delivery services or their own authentic sites.

60% of the US consumers order takeouts or deliveries at least once a month. 70% of the consumers prefer ordering from the restaurant’s direct website instead of a third-party service. 57% of Millennials like to order food home so they can watch TV shows and movies at home.

Launching an eCommerce site for your website, however, is not as easy as it seems. Driving sales using eCommerce for your restaurant can be a challenge and if done right will surely pay off.

Restaurants that successfully launched their online ordering services say an 840% increase in weekly sales. Now that restrictions are being lifted, restaurants have seen 67% of their online customers visit them more frequently than before.

WooCommerce is one such platform that lets restaurants make no mistakes to take restaurants online. WooCommerce offers a lot of perks and endless possibilities that restaurants can harness to drive insane revenue for their business.

WooCommerce helps restaurants drive revenue:

WooCommerce is a WordPress tool that can be used by businesses and restaurants to turn their website into an eCommerce site in no time. It helps businesses build, customize and utilize its comprehensive features to the fullest and drive ROI easily.

Customize your site:

Using WooCommerce to build your eCommerce gives you the autonomy to establish your identity on the site. You can pick the aesthetics and appearance preferences starting from the theme, colour palette to your brand logo, name, etc.

Also, WooCommerce gives you the liberty to choose promotion activities on your sites like referral and promo codes to attract new customers and host loyalty programs for customer retention.

Overall, the restaurant eCommerce site can be built to reflect your business and its values down to the button while running your own strategies to drive revenue.

Increase Visibility:

WooCommerce prescribes SEO implementations necessary to increase your restaurant’s visibility on the web.

WooCommerce can integrate marketing campaigns for social media or email marketing and SEO/SEM campaigns to increase your visibility.

This gives more traffic to your site and eventually leads to more orders and a loyal customer base for your restaurant.

Track and Monitor Restuarant Performance:

The Admin Panel allows restaurants on WooCommerce to track and manage their data of customers safely and efficiently.

You can draw insights and analyze them and take necessary action to optimize restaurant performance on the web as well as drive more sales using these numbers. This can help you get an overview of your restaurant operations and performance, track customer satisfaction statistics, and make improvements if needed to the respective field.

Hassle-free scalability:

WooCommerce sites are delivered without having you pay for anything. You will only need to purchase the domain and any add ons that require expertise by a WordPress Agency.

These Add Ons may not seem important in the beginning but will be as your restaurant and customer base grows.

Ravenan has helped clients from various fields to develop their WooCommerce sites with their services and offers support and maintenance for the site after delivery. These are vital for any growing business to ensure uninterrupted and seamless UX for their customers.

Final Thoughts:

A restaurant owner who recently took his business online using an owned site reported a 10% increase in sales by introducing an eCommerce solution for his restaurant.

WooCommerce sites are a great way to seamlessly migrate your business online with Ravenan. You can start taking orders online in no time and experience your restaurant reach greater audiences and watch it grow.